Samsung’s Galaxy Buds Pro 2 are coming ‘this year’, but not at August’s Unpacked event

Tip all the way back in March to break cover roughly a year after the Galaxy Buds 2, the company’s next-gen AirPods rivals didn’t even have a name speculated with much confidence by reliable leakers until today. today.
But while the clear expectation now is that we will see the Galaxy Buds Pro 2 rather than the Buds 3 or even the Buds Live 2 being unveiled at some point “this year”, Samsung apparently doesn’t plan to overload its Unpacked scene with these bad boys.
Instead, the aforementioned Z Flip 4, Z Fold 4, and Galaxy Watch 5 should get the glamorous August 10 launch event for themselves, while the Buds Pro 2 could be less glitzily announced “around the same time”.
It’s a pretty strange strategy to adopt for what looks like a new high-level member of a high-performing product family in an extremely competitive environment and growing industry. Samsung’s curious new approach would also go against its own tradition, with not only the non-Pro Buds 2 unveiled at an Unpacked shindig last August, but the first-gen Pro Buds taking center stage. alongside Galaxy S21, S21+ and S21 Ultra handsets returning in January 2021 as well.

Perhaps more worryingly, this plan, which has allegedly never been reviewed, could have something to do with the “late development” of the Buds Pro 2. This would explain why we still don’t know what to expect from these bad boys in terms of features, capabilities, design, and price, which also suggests that the currently planned “silent release” could happen (much) later than August.

Hopefully that won’t be the case eventually, and Samsung will manage to add another serious competitor to our already long list of best true wireless headphones out there ASAP.